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Bringing your venue vision to life.

Adage Furniture

Transformative design, construction &amp; fit-out.

Cyclo

We look forward to seeing you smile.

Keys Dental

From concept to completion, we delivered a comprehensive rebrand for an international engineering firm.
<h2>The Objective</h2>
From Australia to Asia to Africa to the Americas, Lycopodium provides engineering, construction and project management expertise to complex projects all over the world.
They came to us looking to align their brand identity with the quality of their services and position themselves as a highly respected global leader.
There was also a need to establish consistency and strengthen their brand to build confidence among prospective customers and present themselves as an attractive option for potential employees and partners.
With an emphasis on building a strong internal culture, their brand also needed to unite their team across all their offices, locally and abroad.
<h2>How we got there</h2>
While the Lycopodium name is held in high repute, the dated look and feel of their brand was in need of a refresh.
Once we understood what they were looking to achieve, we revised their logo, colour scheme and brand tone of voice, implementing the changes across a comprehensive range of print and digital collateral.
From a capability statement to presentation templates and business cards, right through to their website, our brand and digital teams collaborated to develop a consistent suite of branded assets.
To demonstrate the breadth of their projects on their website, we also modernised their existing graphics and created an interactive feature map.
As buy-in from the internal Lycopodium team was crucial, our team project managed an international video production to create a powerful communication tool.
The video acknowledges the history of the company and explains their future direction to help strengthen their company culture.
We also organised a worldwide brand launch event to deliver a clear, strategic message to the Lycopodium audience as well as the wider industry.

Lycopodium

Our agile approach led to a 300% increase in revenue during COVID-19.
<h2>The objective</h2>
Growth has never been a problem for GESHA Coffee Co. Since opening their Fremantle café and store back in 2014, their business has continued to flourish, leading them to expand into wholesale distribution, barista training and more.
While their retail operation was ticking over nicely, they felt their digital marketing activities were lacking direction. They were also looking for guidance and support to help build their wholesale business and raise awareness of their diverse offering.
<h2>How we got there</h2>
At Distl, we understand the need for business growth, but more importantly, we’re interested in building equity for our clients.
With this in mind, we turned our attention toward making GESHA an attractive option for high profile, popular venues in Perth.
Our digital strategists took a deep dive into their business, researching the wider industry and competitive landscape to formulate recommendations and establish a roadmap for the future.
As part of this strategy, we ran a series of paid media campaigns to raise brand awareness and position GESHA as a key part of the WA coffee scene.
During COVID-19, we adapted their campaigns to drive e-commerce sales, delivering a 300% increase in revenue due to demand.

Gesha Coffee Co

Activ

<h2>The Challenge</h2>
Over the past 50 years, HI Fraser has grown from a small engineering firm to a robust group of companies servicing Australia’s defence, oil and gas, marine, commercial property, transport and aerospace industries. While HI Fraser has developed a well-established and reputable brand, their team found it challenging to communicate their company structure and the many subsidiary brands that comprise the HI Fraser Group. On top of marketplace confusion, they were also experiencing obstacles managing their website product content. Their existing set up was difficult to use, creating unnecessary headaches for their team. foundations.
<h2>The Solution</h2>
Our aim was to simplify their website user experience, while finding ways to communicate their multi-faceted offering through digital marketing channels. We started with a UX review and technical audit, analysing user behaviour and SEO performance to provide recommendations on how to best move forward. Based on our findings, we developed a sleek and modern website that connects with their niche target audience and clearly demonstrate their company structure. Once the new site was up and running, our team launched a paid media campaign across LinkedIn and the Google Display Network (GDN) to raise awareness of the HI Fraser brand and direct traffic to their new site.
<a class="button--link-simple" href="https://www.hifraser.com.au/">Click here to visit Hi Fraser</a>

Hi Fraser

MACA

Perth’s botanical emporium &amp; landscape supplier.