SEO

What is a good conversion rate?

Introduction to conversion rates: what, why and how? What is a conversion rate? In its most simple terms, the conversion…

Cam Dobie Sep 15, 2023
MarketingSEO
Ali SEO Specialist at Distl

How many people in Perth are searching for your services on Google?

One of the best things about being an SEO specialist is watching the traffic on a client’s website surge when…

Alistair Hinchliffe Sep 10, 2023
MarketingSEO

Blogs? Are they dead?

In the past decade, blogs have cemented their place as a powerful tool in every marketer’s arsenal. Sprinkling your website…

Emily Newman Aug 09, 2023
MarketingSEO
Rob SEO Specialist Distl

What are backlinks? How backlinks work to boost rankings

Backlinks What are backlinks? Backlinks, also known as inbound links or incoming links, are any links (hyperlinks) directed at your…

Alistair Hinchliffe Jul 19, 2023
WebMarketingSEO
Distl's SEO Specialists starting a meeting at our Perth office

GA4 is around the corner: are you ready? 

As of July 1, 2023, Universal Analytics will officially be retired, leaving GA4 as the new industry standard. If you…

Cam Dobie May 30, 2023
MarketingSEO

Dofollow links vs nofollow links

Backlinks, also known as inbound links or incoming links are an integral part of search engine optimisation (SEO) and could…

Alistair Hinchliffe May 20, 2023
MarketingSEO

Don’t skip the basics: A comprehensive checklist for SEO success

Often, potential clients come to us with a preconceived idea of which services are right for their business. While it’s…

Rob Sharif Apr 27, 2023
MarketingSEO

SEO or Google Ads?

SEO (Search Engine Optimisation) and PPC (Pay Per Click, also known as Google Ads) are two different approaches that can be used…

Alistair Hinchliffe Apr 21, 2023
MarketingPPCSEO

The future of SEO: Harnessing emotional intelligence in the age of AI

Written by Owner of Distl, David Metcalf SEO has enjoyed constant evolution over the last 20 years largely due to…

Cam Dobie Mar 30, 2023
BrandingMarketingSEO
Ryan Wilson Marketing Team Lead at Distl

How do we know what Google wants?

SEO would be a much easier task if we all knew exactly what Google wanted us to do. But like…

Ryan Wilson Jan 03, 2023
MarketingSEO

To Use Tags or Categories, That is the Question

There are many debates over the usefulness of categories and tags for SEO Perth. A lot has been said about both…

Alistair Hinchliffe Dec 13, 2022
SEO
Distl - Alistair and Mark looking at laptop

A helpful guide for writing helpful content

Around 2 months ago, Google rolled out their helpful content update, which aimed to “better connect people to helpful information”….

Alistair Hinchliffe Oct 26, 2022
SEO

How to get the best results from your digital marketing agency

It’s finally happening. You’ve done your research and connected with a digital agency whose offering, values and approach match your…

David Metcalf Oct 21, 2022
MarketingSEO

Choosing a digital marketing agency in Perth

If you’re facing the task of choosing your next digital marketing agency, we certainly don’t envy the challenge that’s ahead…

Ryan Wilson Jul 23, 2021
SEOSocial

Preparing for Google’s 2021 Core Algorithm Update

Much like the internet itself, Google’s core search algorithm is constantly expanding and evolving. To keep in front of web design trends…

Steph Boito May 09, 2021
SEO

What’s more important than rankings?

Most marketing agencies (us included) make claims about providing “measurable results” for their SEO work. The question is, how do…

Cam Dobie Apr 03, 2021
SEO

How to craft your headings for SEO

Like the saying ‘death by 1,000 cuts’, poor SEO is usually the result of many minor missteps. Ineffective use of…

Rob Sharif Jan 17, 2021
SEO

SEO keywords: Why quality matters over quantity

Good SEO involves increasing the visibility of your business online, with the aim of driving highly relevant traffic to your…

Cam Dobie Aug 06, 2020
SEO

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David Metcalf
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