PPC

2025 Google Ads Trends: Recommendations for Business Growth

Google Ads continues to evolve, offering businesses more ways to connect with customers and maximise ad performance. In 2025, success…

DSLR Portrait Image of Zac Fitzpatrick who is a Google Ads specialist in Perth.
Zac Fitzpatrick Jan 20, 2025
MarketingPPC
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Beyond the data: Steph’s approach to PPC

Meet Steph Boito: Bridging analytical skill with empathy Let’s introduce you to Steph Boito, one of our PPC specialists with…

DSLR Portrait Image of Zac Fitzpatrick who is a Google Ads specialist in Perth.
Zac Fitzpatrick Jul 10, 2023
PPCCulture
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SEO or Google Ads?

SEO (Search Engine Optimisation) and PPC (Pay Per Click, also known as Google Ads) are two different approaches that can be used…

David Metcalf Apr 21, 2023
MarketingPPCSEO
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