Of course, it’s the world’s most flexible, widely used content management system, powering around 35% of all websites. Do we use WordPress templates? No, because we want your website to add tangible value to your brand and business. And because we’re not lazy.
Instead, we use our technical and design chops to make the world’s best website platform better.
Conversion-focused, user-friendly websites don’t happen by themselves. They happen by combining best-practice web design, development, UX, UI, CX, SEO and a whole heap of other initialisms.
In contrast, off-the-shelf WordPress templates are cheap and generally nasty. If quality, conversion rate and your brand don’t matter, they may be a good option. If not, you need to go custom.
We often get new business enquiries from business owners who had a site built elsewhere: “Why is my site, which wasn’t cheap, so slow, unreliable? It’s not that old but it’s holding back my business.”
It’s the code. And that’s a terminal diagnosis because we can’t retrofit lean, fast code to a poorly planned and developed website. Great code – the kind of code that makes Google, your customers and accountant happy – is custom built from the ground up.
Getting it right takes time, but getting it wrong wastes even more.
WordPress can be slow. There, we said it. But it doesn’t have to be. It can be head and shoulders above the rest when built right, and that’s why our WordPress boilerplate is built with lightweight code that acts as a platform for greatness.
In order to elevating a great WordPress platform to the next level, we’ll access our library of custom animations, subtle transitions and more. So your site wont just perform like a dream but please the most discerning of visitors. Happy users. Happy Google. Happy you.
Powering over 42% of the internet, WordPress is robust, flexible and open source, meaning you can take your website anywhere. But why would you? As Perth’s WordPress specialists, our designers and developers can help you get the most from our content management system (CMS) of choice.
The power of custom WordPress development
There are loads of free WordPress templates out there. Trouble is, templates are built to be adapted for a wide range of purposes. And that calls for a lot of code. Reams of it. Flabby, unnecessary code. Not good. Google likes lean sites that load quickly.
That’s why we only build custom WordPress websites, created by our web designers and developers right here in Perth (no sneaky outsourcing here). That means you get skinny code with SEO at its core – code that Google will reward with better rankings.
It means Google thinks PWA mobile app/traditional website hybrids, which work online and offline, are where things are headed. They’ve even introduced PWA technology for Google search. We’re talking about (and using) technology that elevates conversations, conversions and your brand.
Part of the appeal of WordPress is the 25,000+ add-ons and widgets currently available. This means almost unlimited functionality can be added to your WordPress site, now or in the future.
But beware: while plugins are usually the quickest way to add functionality to a website, it’s not always the best option. More plugins means more chance of conflicts and bugs in the code.
We believe in keeping plugins to a minimum to keep code lean and reduce the chance of bugs.
In the overcrowded online landscape, you need to stand out, and that’s what our WordPress designers and developers specialise in – sites that differentiate your brand and give you:
If you’d like to find out how a well-coded site can increase trust and build your brand, come in for a no-obligation chat about your business and let’s talk.
Yes, really. Not all web hosting is cut Google’s mustard. Learn about our secure, no-hassle domain registration and web hosting services.
The user experience (UX) thinking we put into our websites means your visitors don’t have to think. And that’s good for business.
No more missed opportunities. No shoehorning, railroading or using a jack hammer to crack a walnut. No more wasted branding, web or marketing dollars.