LinkedIn clicks cost more than on any other social platform. If you sell to businesses, and a new client is worth enough to carry that cost, it’s often the most direct way to reach the people who sign off.
If you sell to consumers, your budget will usually go further on Facebook and Instagram ads. LinkedIn is one part of our social media advertising.
We target by job title, seniority, industry and company size, and retarget people who’ve already visited your site. Lead gen forms let people enquire without leaving LinkedIn, so more of the clicks you pay for turn into contacts.
Every campaign runs against a target cost per lead, and we check lead quality with your sales team, not just the volume.
From building brand awareness and authority, through to actively generating qualified website traffic, enquiries, sales and even job applications, we’ll create a campaign around your strategic goals.
And that means we’ll be strategic about everything.
Strategic targeting based on location, seniority, company size, remarketing and more. Strategic ad formats selection: image ads, InMail/message ads or carousel ads. And strategic planning, messaging and design that cuts through the clutter and positions your brand effectively.
If you sell to other businesses, it puts you in front of the people who make the decision, by job title and company, which other platforms can’t do as precisely.
Sponsored posts in the feed, message ads sent to inboxes, and lead gen forms that people fill in without leaving LinkedIn. We pick the format from what you want people to do.
By job title, seniority, industry, company size and location, plus people who’ve visited your site. We start broader than most people expect, then narrow as the lead quality tells us who’s worth paying for.
More than you would on Meta for the same number of clicks. If your budget is tight, a small LinkedIn test alongside Google Ads often beats spreading it thin. We’ll recommend a starting budget once we know what a client is worth to you, and our management fee works on a few set tiers.
By cost per lead, and by how many of those leads your sales team would call qualified. Clicks and impressions come second.
Yes, for the right clients. We run the ads, and our social team can look after your company page and posting so the two support each other.
Depends what a new client’s worth. Tell us that and who signs off, and we’ll give you a straight answer before you spend a cent.